Clik here to view.
McDonald’s adds a hot sakura pie to its menu in Japan
New cherry blossom dessert takes its inspiration from a traditional Japanese springtime sweet. It’s that time of year again when the birds chirp a little louder, the sun rises a little earlier…and the...
View ArticleClik here to view.
McDonald’s pink pie vs. KFC pink pie: Which one does it better?
Two very different takes on springtime in Japan. When the new Sakuramochi Pie went on sale at McDonald’s in Japan on 23 March, we knew they’d be popular. However, we didn’t realise just how popular...
View ArticleClik here to view.
Burger King roasts McDonald’s with cryptic message on poster jabbing huge new...
Longstanding tongue-in-cheek rivalry between chains continues in Tokyo’s otaku mecca. Two years ago, McDonald’s shut the doors on its Akihabara Showa-Dori branch, bringing an end to a 22-year stint at...
View ArticleClik here to view.
Japanese business established to rent out ad space on lazy comedian’s backpack
When life hands you a lemon of a comedy partner, make Lemon Jam! Nishida Ad is an exciting new service by the Tokyo-based start-up Lemon Jam. It promises an unprecedented and unparalleled level of...
View ArticleClik here to view.
New McDonald’s burgers pay homage to an icon of the kaiju genre
A favourite returns…with some surprising new ingredients. McDonald’s has a revolving roster of menu items that reappear for a limited time every year in Japan, and the Chicken Tatsuta is one of them....
View ArticleClik here to view.
McDonald’s teams up with local confectioners for new lineup of very Japanese...
Schoolgirls step in to represent Tokyo, Kyoto, and a surprise outsider for this surprising collection. Japan is home to 47 prefectures, and each one of them has a special sweet or delicacy that makes...
View ArticleClik here to view.
American visits Japan, wonders why McDonald’s only sells beef bowls, not burgers
A visit to this unusual branch reveals the mystery behind the burgerless McDonald’s. As fun as it is to try the local cuisine when travelling abroad, sometimes we can’t resist stepping into a foreign...
View ArticleClik here to view.
Meet the Japanese Colonel Sanders, who’s handsome…and passionate about fried...
Real-life fan steps into the suit of the Colonel. In Japan, a country that loves its characters and mascots, KFC’s Colonel Sanders has become something of an icon. The white-haired, white-suited,...
View ArticleClik here to view.
Pepsi releases a new cola in Japan specifically for karaage fried chicken
Colourless beverage contains special ingredients to enhance the flavour of Japan’s “national dish”. Pepsi has proved time and time again it isn’t afraid of experimenting with new releases to suit the...
View ArticleClik here to view.
Japanese government worried young adults aren’t drinking enough alcohol
This calls for a contest! The National Tax Agency (NTA) has a problem with the youth of today: They simply aren’t drinking enough alcohol anymore. According to an independent study, roughly half of...
View ArticleClik here to view.
Rice Pizza?! Pizza Hut creates a new base for customers in Japan
Gohan Pizza My Box is full of new surprises. “Pizza” can mean a lot of things in Japan, where you can find unusual toppings like matcha and fish and chips, and even find it on top of sushi. Now, the...
View ArticleClik here to view.
Pizza Hut’s new rice pizzas debut in Japan, but are they any good?
Not every topping is a perfect match for rice instead of pizza dough. Just the other week, Pizza Hut Japan announced it would be introducing a new product called “Gohan Pizza” to cater for local...
View ArticleClik here to view.
Burger King adds peanut butter burgers to its menu in Japan
There’s even a beefy PB & J in this surprising tie-up with hit anime Spy x Family. In Japan, Burger King has long been in battle with McDonald’s, so when the golden arches recently created a...
View ArticleClik here to view.
Burger King adds a matcha pie to the menu in Japan for a limited time
This is not a drill, matcha lovers! This year, Burger King Japan began selling a series of new desserts aimed at adults under the name “Watakushi no”, which translates to “My“. So far, the series has...
View ArticleClik here to view.
Pepsi creates a new cola for Christmas fried chicken in Japan
Raise a toast with special ingredients designed to enhance the traditional Japanese Christmas meal. Back in June, Pepsi surprised its customers with a new Japan-exclusive cola called “Pepsi Karaage...
View ArticleClik here to view.
KFC releases an Otaku Burger…in Spain?!?
Spreading the Japanese custom of eating KFC at Christmas to other parts of the world. Our Japanese-language reporter Miho Kouzuki currently resides in Spain, where she likes to keep an eye out for...
View ArticleClik here to view.
Our reporters try a yakiniku sauce called “Even Women Garlic” to figure out...
To garlic, or not to garlic? That is (part of) the question. Recently, our Japanese-language reporter Ikuna Kamezawa came across a yakiniku sauce called, “Watashi no Tare Onna Datte Ninniku”, made by...
View ArticleClik here to view.
Diablo IV Lilith burger turns Burger King into Burger Queen in Japan for a...
Do you dare to take a bite out of the queen of hell? It’s not long to go now before fans of the Diablo video game series get to play the long-awaited fourth instalment when it’s due to be released on...
View ArticleClik here to view.
Domino’s Pizza Burger? Chain teases customers with promise of a new menu item...
New product is said to “change the way we think about burgers“. Domino’s Pizza holds the top spot in terms of market share in Japan, consistently winning out over its competitors by thinking outside...
View ArticleClik here to view.
Asian Juicy: New burgers from McDonald’s Japan pay tribute to a ’90s J-pop...
There’s a lot more than burgers to unpack here. McDonald’s has made a name for itself with its amazing Japan-exclusive releases over the years, with equally amazing advertising campaigns catching...
View Article